15 November 2011
The brochures we have been working on with The Edinburgh Collection have now been published and have been extremely well received. There are four individual brochures for each of the Hotels in The Collection; 5* Howard Hotel, 4* Channings, 4* Holyrood ApartHotel and the 3* Old Waverley all contained in a 6pp slip case complete with gold foil.
Having already completed a brand rationalisation, we are now working on various other pieces of marketing collateral.
"We appointed darlingforsyth earlier this year to assist us with our brand guidelines and marketing collateral for The Edinburgh Collection, including the creation of brochures for our recently formed portfolio of hotels. From the outset their ideas were inspirational and creative, and they have been very supportive and understanding in helping us pull this project together and keep to our deadlines. We have received a huge amount of positive feedback on the finished brochures and look forward to continuing and developing our working relationship with them."
Caroline McIntosh, Business Development Manager at The Edinburgh Collection